Hi! I'm Noelle, a graphic designer with a major in Bachelor of Fine Arts in Information Design from Ateneo de Manila University, Philippines.
I am passionate about building stories and creating designs with intention. My experiences include working with brands to accelerate their visual identity in their respective fields. This includes taking charge from conceptualization up to the delivery of different creative materials.
My Work
24 Chicken
Packaging Design, Uniform Design, Branding
With an official partnership with 24 Chicken, I revamped the food enterprise's brand materials to create a refreshed look that would better represent the brand's bright and savory flavors.
(UNDER 360 DIGITAL)
Backbough Reusable Pouch
Packaging Design
Transitioning to more eco-friendly solutions and moving away from plastic packaging, I was given the opportunity to design for the swimwear brand's new canvas pouch. I made sure that the design embodied the bold and free spirit of every beach babe!
Noelle Ho - Personal Branding
Branding, Corporate Essentials Design, Packaging Design, Merchandise Design
My personal branding was designed to embody a playful, feminine, and fashionable persona. This also included incorporating the branding in some of my dream collaborations to showcase the design's versatility.
GoMomma!
Stakeholder Research, Branding, Web Design, Illustration
As part of my thesis project, I came up with GoMomma!; a fully-developed pregnancy website that aims to support pregnant women by providing easy access to information and resources they need despite the limitations brought by the COVID-19 pandemic. With the goal of being a support system during pregnancy, I intended the interface to be warm and welcoming yet straightforward and easy to navigate.
360 Digital
Social Media Posts
As a previous intern at the digital agency— 360 Digital, I was in charge of designing its social media marketing materials for @360digital on Instagram. This included carousel posts and GIFs featuring its notable client projects, as well as fun and informative content to boost engagement with its followers online.
Blackbough Swim: Juicy Patch Design System
Logo Design, Branding, Illustration, Email Newsletters,
Social Media Posts
With the upcoming launch of the Juicy Patch collection, I was in charge of creating its design system. This is a branding guide that the other members of the creative team can rely on when creating collaterals for the collection. I envisioned the branding to complement the print's bold personality through bright colors, playful illustrations, and a hip typeface.
Milk Press
Print Designs
As part of the rebranding of the printing company Milk Press, I designed multiple printed products, such as business cards, stickers, posters, and tarpaulins, for its official social media and e-commerce website relaunching campaign.
(UNDER 360 DIGITAL)
Mode
Web Design, Branding
Mode is a user interface website prototype in which I ideated and executed from its brand identity to its functionality. I envisioned it as a social media platform for fashion enthusiasts to stay in trend by sharing various types of fashion-related content like photos, vlogs, and articles with one another.
The branding highlights the website's trendy personality with playful iconography and gradient design.
NutriGo
Branding, Packaging Design
NutriGo is an online baking business that offers healthy energy-boosting quick snacks targeted for health frontliners. I was in charge of the brand's packaging where I envisioned it to be vibrant with organic design elements and illustrations to represent the snack's texture and flavor
(NOTE: This project is for academic purposes only)
Personal Collection Fragrances: Love & Kisses
Rebranding, Packaging Design, Illustration
As part of the rebranding of the pre-teens fragrance line — Love and Kisses, I conceptualized, illustrated, and proposed a new packaging that would evoke a modern, fresh, and young look fit for its target consumers.
(UNDER PINO STUDIO)
SHE: Starting Her Exploration
Conceptualization, Branding, Stakeholder Research
SHE is a prototype reproductive health booklet specially made for teenage girls we ideated. I designed creative and approachable hand-drawn illustrations to suit the theme and the goal of promoting discussions on reproductive health and debunking social taboos.
(NOTE: This project is for academic purposes only)